PhDr. Oliver Scharfenberg – Employer Branding & Marketing ExpertPhDr. Oliver Scharfenberg2026-04-28T08:53:37+00:00
Employer Branding and Marketing
Education
I am holding a Doctor of Philosophy in Economics and Management from DTI University a Master of Business Administration in Marketing from Middlesex University London and a Master in Business.
Business
My work empowers organizations to command attention in competitive markets. Positioning them as undisputed employers of choice while driving sustainable growth through strategic brand differentiation.
Drawing on years of leadership across organizations, I bridge the gap between scientific thinking and real-world execution.
Education
I initially completed training with a instructor qualification and a Master in Business Management in Germany.
I then earned a Master of Business Administration (MBA) with a focus on marketing from Middlesex University in London, where my thesis examined the evaluation of quality seals in marketing.
I subsequently obtained my Doctor of Philosophy (PhDr.) at DTI University, with my doctoral dissertation focusing on a market analysis of employer certifications and the impact of employer seals on applicant behavior.
Doctor of Philosophy (PhDr.)
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Master of Business Administration (MBA)
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Master in Business
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Trainer
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Business
I work in various fields. These encompass the following services:
Artificial Intelligence: In the field of artificial intelligence, I invest in business models in the B2C and B2B sectors.
Marketing: We develops tailored marketing strategies based on thorough analysis. The goal is to strengthen customer loyalty, boost revenue, and help businesses stand out effectively from their competitors.
Human Resources: In the field of HR, we identifies the challenges teams face and works closely with clients to build a strong corporate culture – creating cohesive teams united by shared values and a common vision.
Education: Prestigious universities and educational institutions rely on our expertise to attract new students and strengthen their external communications.
These are the areas I am involved in
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